What is Product Design

Photo by Bryan Rodriguez on Unsplash

Principles of product design

  • Discover. The first essential step in designing a product is to discover and empathize with users in order to find solutions to their problems, understanding their motivations. To do this, it is necessary to know the target users perfectly, taking into account qualitative and quantitative data.
  • Design. Once all the necessary information about the users has been collected, it must be evaluated, so that concrete design ideas can be proposed. In this phase it is very interesting to use tools that stimulate creativity to achieve better designs, which will later be evaluated.
  • Develop. After making the designs, prototypes must be developed so that they can be tested, and gradual improvements can be made as feedback on the product is obtained.
  • Improve. Finally, after having conducted tests with users to evaluate the product, the possible improvements that we have identified in this research are considered.

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User Experience & User Research agency focused on services and digital products. Proud member of @UXalliance

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Torresburriel Estudio

Torresburriel Estudio

User Experience & User Research agency focused on services and digital products. Proud member of @UXalliance

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